Ranking
2nd
In UK(sports related subjects)
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Course overview
Elevate your career with our MSc in Sport Business, Management, and Leadership. Gain essential leadership skills and business acumen to become an invaluable asset to your organisation and the sports industry. Propel your career forward!
Shape your future in the sports business sector with expert-led learning and invaluable industry connections. Gain practical insights from professionals across Olympic sports, commerce, and NGOs, propelling your career to new heights.
Course Structure
This course will run over 12 months in a full-time-mode. There is also scope to undertake the programme on a part-time basis. While the exact content may change, in the first term you will typically complete the compulsory modules while in the second you will be able to choose from a range of optional modules. This is based on a full time Masters course. For part-time students we will devise a study plan in the first weeks tailoring your studies to your non-academic commitments.
Course highlights
Experience a unique collaboration between Birmingham Business School and the School of Sport, Exercise, and Rehabilitation Sciences. This partnership offers unparalleled expertise, cutting-edge research, and a dynamic learning environment, setting you apart in the competitive sports business landscape. Join us and stand out!
- The course has an emphasis on professional practice
- We are one of the only Russell Group universities offering a postgraduate Sport business degree
- We offer world-class research and teaching at Birmingham Business School
- The UK’s largest Sport Sciences facility
- 6th
In the world (sports related subjects)
QS World University Rankings 2024
- 2nd
In the UK (sports related subjects)
QS World University Rankings 2024
Course delivery
Our MSc Sport Business, Management, and Leadership emphasises reflective practice, critical thinking, and real-world problem-solving through placements, consultancy, and expert masterclasses.
Lecture
Seminar
Workshop
Module information
The modules listed for this programme are regularly reviewed to ensure they are up-to-date and informed by the latest research and teaching methods.
Any optional module information listed for this programme is intended to be indicative, and the availability of optional modules may vary from year to year. Where a module is no longer available, we will let you know as soon as we can and help you to make other choices.
Some of your main modules will include:
- Sport Management (20 credits)
- Sports Marketing and Brand Management (20 credits)
- Responsibility and Sustainability in Sport (20 credits)
- Leadership Development in Sport (30 credits)
- Innovation and Entrepreneurship for Sport (30 credits)
- Research Methodology (20 credits)
- Dissertation (40 credits)
Teaching staff
Dr Jamie Pringle
Associate Professor in Exercise Physiology and Leadership Development in Sport
Profile of Dr Jamie Pringle, Associate Professor in Exercise Physiology and Leadership Development in Sport
Dr Barry Drust
Director of Graduate School of Sport & Professional Practice
Barry is an applied exercise physiologist with a particular interest in intermittent exercise and the sport of football.
Shushu Chen
Associate Professor in Sport Policy and Management
Dr Chen's research interests are sport policy analysis/evaluation, & Olympic studies around Olympic legacy, programme & intervention evaluation, & sport development,
Dr Tom Brownlee
Assistant Professor in Applied Sport Sciences
Tom’s expertise lies in sports performance and his research interest is applied physiology and particularly strength and conditioning.
Entry requirements
To gain a place at Birmingham you will need to meet our general entry requirements, as well as those specific to your course. Your application will be reviewed by the course’s Admissions Tutor, who will decide whether your application should receive an offer.
- 2:1 honours degree
(or equivalent) in sport, business, or related disciplines is required.
English language requirements
If you are an international student, you will need to demonstrate you have a suitable level of English proficiency, usually through the form of an IELTS or equivalent qualification.
For this course we require IELTS 6.5 with no less than 6.0 in any band, which is equivalent to:
- TOEFL: 88 overall with no less than 21 in Reading, 20 Listening, 22 Speaking and 21 in Writing
- Pearson Test of English (PTE): Academic 67 with no less than 64 in all four skills
- Cambridge English: C1 Advanced - minimum overall score of 176, with no less than 169 in any component
- LanguageCert ESOL SELT (UKVI): B2 'Communicator' with no less than 33 in each skill
English Presessional Programmes
Improve your knowledge of spoken and written English in preparation for studying at Birmingham with our pre-sessional English courses. If you have a conditional offer, you can take one of these courses as an alternative to retaking IELTS or other similar qualifications.
Fees and scholarships
- £10,900
Full-time
- £5,450
Part-time
We charge an annual tuition fee. Fees for 2025 entry are above.
The fees quoted are for one year only. For those studying courses that are longer than one year, tuition fees will also be payable in subsequent years of your programme.
Paying your tuition fees
Tuition fees can either be paid in full or by instalments. You can check whether you are eligible for UK or international fees with our admissions team.
Learn more about postgraduate tuition fees and funding.
Postgraduate Masters Loan
To help with the cost of studies, this loan is available to all UK students. You can use this loan towards fees, maintenance or other costs at your own discretion. It’s available for all full-time, part-time and distance learning Masters programmes, as long as you don’t already have a Masters qualification (or equivalent).If you’re a student from Wales, Scotland or Northern Ireland, you can apply for Masters loans from your country’s government.
Scholarships
To help you afford your studies, we’ve put more than £33 million into student support and scholarships. We also offer a range of advice on searching for funding and managing your finances.
Birmingham Masters Scholarships
We want to welcome the brightest talent to our postgraduate community. That’s why our Birmingham Masters Scholarships award £3,000 to more than 300 students each year.
Application process
To apply for a postgraduate programme, you will need to submit your application and supporting documents online.
Select whether you are a UK student or an international student for relevant application deadlines.
- 29 August 2025
Application deadline for UK and non visa requiring applicants. We will close applications as soon as the programme is full. Early applications are encouraged.
We have put together some helpful information on the taught programme application process and supporting documents. Please read this information carefully before completing your application.
Career opportunities
Earning an MSc from a world-leading sports school, with input from a triple crown business school, opens diverse career opportunities. You will excel in service delivery, industry roles, non-profit sectors, event management, player-agent roles, sports administration, research, and PhD programs. This course equips you with the skills to thrive in the sports business sector and make a significant impact.
Careers Network
Get ready for tomorrow, with advice, guidance and opportunities at every step of your studies. From developing new skills to preparing for a PhD, our Careers Network can help you gain an advantage in the job market or advance in your field.
Whatever you plan to do after your degree, the Careers Network offers a range of events and support services including networking opportunities, career coaching, one-to-one guidance, careers fairs and links with leading graduate recruiters. We also offer subject-specific careers consultants and a dedicated careers website for international students.
Student experience
At Birmingham, your university experience isn’t just about studying. You will have the opportunity to discover new experiences, develop different skills and make friends for life.
Our bustling campus with its beautiful grounds, friendly community and excellent facilities will quickly make you feel at home. We offer you a huge variety of accommodation options in the UK’s second city, exciting activities to get involved in outside your studies, as well as all the support and advice you need.
Accommodation
Coming to Birmingham to study might be your first time living away from home. Our student accommodation will allow you to enjoy your independence in safe, welcoming and sociable surroundings.
Living in Birmingham
As one of the original pioneering cities, Birmingham has developed into a melting pot for shopping, food and drink, nightlife, sport, culture, and industry. It’s no wonder our students fall in love with the city.
Campus life
Our green and spacious campus is the place where our diverse community comes together to learn, relax and socialise. Like a town of its own, just minutes from the hustle and bustle of the UK’s second city.
Student support
Whoever you are and wherever you come from, we are committed to providing the best possible support to all of our students, both before you start and throughout your time on campus, so that you can get the most out of your university experience.